HOW TO USE SOCIAL MEDIA TO MARKET YOUR BOOK
I would present a general overview of marketing and promotion via various social media platforms. Tips would include; the importance of creating interesting content, how to generate leads, and how to entertain and engage your audience as opposed to aggressively marketing to them. I can also give some tips on creating good profile pics, using hashtags, how to utilize writer groups, and so forth. I can then proceed to give tips and guidance on specific social media platforms, such as Facebook, Twitter, Instagram, and TikTok.
Jeremy Murphy is the owner of JM Editing & Literary Agency and is based in Ireland. He is a graduate of Trinity College Dublin and University College Dublin and previously lectured in Dublin Business School.
In 2018, he set up JM Editing and Literary Agency, a manuscript appraisal and representation service for writers of all kinds.